About Knowledge@Wharton
In a world where markets change in nanoseconds, knowledge is a source of competitive advantage. Knowledge@Wharton is an Internet-based guide through this volatile environment.
Knowledge@Wharton is a bi-weekly online resource that offers the latest business insights, information and research from a variety of sources. These include analysis of current business trends, interviews with industry leaders and Wharton faculty, articles based on the most recent business research, book reviews, conference and seminar reports, links to other web sites and so on. The web site presents information in layers so that users can pursue their interests to whatever depth they wish. An in-depth searchable database of related articles and research abstracts allows access to information through simple mouse clicks.
How to Use Knowledge@Wharton
Knowledge@Wharton is easy to use. Its editorial content is divided into 14 sections, covering areas ranging from Finance and Investment to Business Ethics. Moreover, information is organized at four levels. The top layer provides brief summaries; the second offers short articles written by professional business journalists in plain, jargon-free prose; the third consists of academic papers; and the last layer links to related web sites. Among Knowledge@Wharton's most useful features is its search engine, which allow both simple and advanced searches. The database can be searched by keywords, author names or other criteria (see Search). A series of icons helps users navigate through the results and quickly find relevant information.
The Knowledge@Wharton Team As with all projects at Wharton, this is a product of teamwork. The people behind Knowledge@Wharton include:
David C. Schmittlein
Deputy Dean, the Wharton School
Editor and Director
Mukul Pandya
Managing Editor
Robbie W. Shell
Marketing Directors
Bruce Brownstein, West Coast
Jamie Hammond, East Coast
Technical Directors
Sanjay Modi
David Siedell
Bob Zarazowski
Advisory Board
Elaine Boxer
Peter Fader
Gerald Faulhaber
Michael Halperin
Dmitri Ivanov
David Larker
David Reim
Julius Sarkozy
Harbir Singh
Jai Singh
Terry Suppers
Praveen Tipirneni
Michael Useem
Editorial Board
Mike Baltes
Steve Guglielmi
Barbara Gyde
Meghan Laska
Tracy Liebman
Peter Winicov
Technical Advisory Board
Karuna Krishna
Kendall Whitehouse
Deirdre Woods
Web and Database Partner
Avericom Communications, LLC.
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